CSU Bakersfield SBDCServing Inyo, Kern, and Mono Counties.
Helping Your Business Start, Grow and Succeed

Our ever-expanding pre-recorded webinar series provides a great selection of expert insights to help you with your business. 

To view On-Demand videos, please follow the instructions to register for free access. To learn about upcoming workshops, webinars and videos, visit our Calendar and sign up for our newsletter

Are Your Ads and Promos Delivering Results?

As business returns to normal-ish, it's more important than ever that your ads and promotions grab eyeballs and make people take action. Learn key principles of advertising design for layout, copy,...

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Social Media 101

Join us on this webinar to learn:

  • Why Social Media
  • Paid VS organic reach
  • What your strategy should be & why
  • Basic overview of most popular platforms and...
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Branding for Social Media

Join us on this webinar to learn:

  • Who is my target audience
  •  Tone and Voice- culture, what resonates with customers
  • Visuals and importance
  • Basic set up on ne...
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ELEMENTOS Y UTILIDAD DE UN PLAN DE NEGOCIOS

¿Qué es un plan de negocios, que contiene y cuál es su utilidad?

The A-to-Z of Menu Mastery-Segment 1

The Menu Mastery Webinar Series presented by Tom Bruce of Central Coast Food and Beverage.

The webinar series will include three segments:

Segment 1- The A-Z of Menu Mastery

Se...

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Ultimate Cash Flow Pricing Formula-Segment 2

The Menu Mastery Webinar Series presented by Tom Bruce of Central Coast Food and Beverage.

The webinar series will include three segments:

Segment 1-The A-Z of Menu Mastery

Seg...

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Menu Marketing Made Easy- Segment 3

The Menu Mastery Webinar Series presented by Tom Bruce of Central Coast Food and Beverage.

The webinar series will include three segments:

Segment 1- The A-Z of Menu Mastery

Se...

Read More

SU CLIENTE IDEAL U OBJETIVO

Entendiendo cuales son las características que definen a su cliente ideal u objetivo.

 

Los Elementos y La Utilidad de Sus Proyecciones Financieras

Entendiendo los elementos y la utilidad de sus proyecciones financieras.

LA IMPORTANCIA DE CONOCER SU COMPETENCIA Y SU VENTAJA COMPETITIVA

Conozca la importancia de conocer su competencia y determinar su ventaja competitiva frente a ella.

 

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Funded in part through a Cooperative Agreement with the U.S. Small Business Administration and a Grant with the Governor’s Office of Business and Economic Development. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA or the Governor’s Office of Business and Economic Development. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the California SBDC closest to you.