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California State University, Bakersfield
Central CA Network
All businesses face economic and workforce challenges. Businesses owned by African Americans, Asians, Hispanics, and other minority women including those with disabilities tend to be small and face additional challenges in competing with larger proprietors.
Posted on: Friday, June 29, 2018 - 2:35pm
Your URL, also known as your domain name, is a marketing message, and how you present it says a lot to your audience - especially if you're targeting an audience 40 or under. Presenting it the way you did 20, 10 or even 5 years ago risks being 'out of sync' with what your audience expects to see...
Posted on: Monday, May 7, 2018 - 8:53am
Millennials — Americans born between 1980 and 2000 — may be the most entrepreneurial generation ever. A new study shows Millennials have more experience with small business and greater desire to start businesses than previous generations. But the study also demonstrates a continuing need for...
Posted on: Monday, December 18, 2017 - 2:26pm